Their dedication to health and happiness is admirable; and we felt it was critical that the site’s design would reflect that. Hence, the website was built with the primary users’ readability and comprehension, so it is straightforward, aesthetically pleasing, and easy to navigate. Understanding that one of the most crucial parts for any company selling health and wellness products is their product page, we built a website that gives the reader a complete rundown of the product, including its ingredients, uses, and advantages. We paid particular attention to product photography to provide the user with all the necessary information to help them make an informed purchase decision and increase conversion rates for the store. We also included a short description of the available product/service ratings just below the product name to aid the user in making faster, better, and more educated purchasing decisions. It spares them the trouble of reading through numerous ratings and comments.