· On-Page SEO – It includes providing good content, good keyword selection, putting keywords in correct places, giving appropriate titles to every page, etc. · Off-Page SEO – It includes link building, increasing link popularity by submitting open directories, search engines, link exchange, etc. Of course, there are location specific directories that are only applicable…
A recent Cisco study found that 82 % of all internet traffic will be video by 2021. Why is video replacing the traditional mediums? The answer is extremely simple. Video is the medium that all types of audiences crave. We get goosebumps because the human brain is designed to be impressed by the richness of…
Building strong and authoritative backlinks is the primary method of gaining higher search engine rankings. Building an authoritative backlink profile takes a lot of good quality content, plenty of patience and more time than you think. At the same time, it’s incredibly important. Backlinks are a vital part of any SEO strategy. They act as…
Voice search may have started as a small concept, but it is now one of the most important topics in the search industry. The ease to search with voice is second to none, and people cannot get enough of it. The increase in people using voice search has led to similar growth in people trying…
Duplicate content can create a lot of problems for search engines, and so for the best search engine optimization (SEO) results, you should remove it from your Website. Content on the Web and on your own site can become duplicated either intentionally or by accident. Whatever the copycat’s motivation is, you don’t want people…
Whatever it is you do, it is almost certain that there are other companies out there offering a similar product or service to yours. In any crowded marketplace, you need as much information and insight as possi-ble to gain an edge over your competitors. Simply knowing what they offer is not enough. …
is computer-based technology that facilitates the sharing of ideas, thoughts, and information through the building of virtual networks and communities. By design, social media is internet-based and gives users quick electronic communication of content. Social media is the main ingredient of any marketing strategy. While some marketing methods may get a bit lavish, this one…
Bing is the default search engine for all newer computers, tab-lets and mobile devices running Windows OS. It allows you to claim a listing for your small business on the search engine for free via its Bing Places for Business. Bing currently holds around 3% of the market share for search engines, which may not…
With everything you need to do to run your business smoothly, it can be tempting to neglect online review sites. Yelp is a social networking site that lets users post reviews and rate businesses. When you go to a new restaurant and have a good experience, it’s likely that you won’t keep the place a…
Search Engine Optimization (SEO) is the activity of optimizing web pages or whole sites to make them search engine friendly, thus getting higher positions in search results There are two ways of optimization: · On-Page SEO – It includes providing good content, good keyword selection, putting keywords in correct places, giving appropriate titles to…
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